When joining the social media space, we are putting our self in front of billions of different personalities, and our personality is just one of them, then we try hard to build social media following using all these almost useless tips and tricks we learned somewhere.
Today In this article I'm going to share with you my friend, the experience I had on building a strong social media following and try to answer some questions such as:
- how to build social media following?
- How do I grow my social media following organically?
- How do you attract following?
The real fact about building social following
The fact is that we all get upset and uncomfortable once we start to build following on social media for the 1st time.
I know it because I've experienced that, at that time when I started building social media follwing, whenever I publish new content, even that I put too lot of efforts into creating it, I receive a very low level of interactions, and that what breaking my spirit and makes me feel demoralized.
Then I slowed the process of posting new content, and stop after that to quite sooner.
But that was not me, I did not stop there because I was motivated by like minded I was surrounding myself by.
I know from their experience that the start is the most hard stage in building social follwing game, so I countinue posting consistently without caring about the level of interactins, because I have patience.
Everything needs patience at the beginning my friend, patience, and strategy, if you have patience and you were doing it wrong you may be wasting your time. but don't worry, I'm going to tell you how to do it if you have patience.
the #1 killing mistake everyone does when trying to build a social following
Long ago, when I first got into social media and try to make some followers, when I was posting content, I focus on extracting likes and shares from those who read it, I was treating them just like numbers, but in fact, it doesn't work most of the times.
The right way to building a social following
Now, whenever I have something to post on my social walls, I always put myself in the shoes of those who will read it and see if I benefit or not.
Then, I wait for any interaction with what I posted and if someone likes what I published, I send him a direct message and ask him if there is a benefit. also if there is anything else they want to know about the content that I have published.
After a while, I ask them to share the message with their friends for the best results.
Now that you have followers, you may be wondering how to continue to offer new content to feed and grow them, right? let discover that as answers to these questions:
- How to Find the Best Content to Post on Social Media?
- How do I create content ideas?
- what content works best on Facebook?
- what makes a good social media post?
well I'll tell you the answer. next
How to find good valuable contents to publish?
You probably heard about this word, "Cashing in on Passion"
if you were passionate about something and you continually learn new things about it, you can come up with great contents every single day to feed and grow your followers.
For example, I'm passionate about making websites, and I use WordPress to do that.
in the beginning, I have no clue about using this platform, and I consistently learn new things about it every day.
One day I come across one of Gary Vaynerchuk's videos and watched it, he was talking about "documenting".
Documenting means record a video or audio clip, or even just write
about whatever I do.
Starting that day, everything I learn about building websites using WordPress I document it, I make videos and articles about it and share it on my social media, I was doing it because I like what I'm doing.
Because there was Value for me, my follower interacts more with my content than they were before.
Since that day I started this strategy My following start growing fast and I started getting more interactions, All because I was sharing my knowledge, experience, using my pictures and videos. which has created trust inside those who were following me.
Monetize your social media following
Now that my following trust me, I keet receiving more emails from them asking for help, for more explanations, recommendations. which means more interactions with my contents.
I can make money using AdSense, or from the tools and products, I recommend for them trough affiliate links. and you can find more ways to monetiz them here in this medium article, its as simple as that.
I was doing it wrong, and I think most of those who are trying to build their own following, are doing the same exact mistake.
Marketer / Designer
so my friend don't complicate things, be yourself, and share your experience with people, and trust me, you'll have your fans if you are the real you on social media..